Category: writing

Runts and Writing

Calendar DeadlineI’m one of those people who likes to do the things they don’t like first…except when it comes to cleaning bathrooms. I put that off as long as possible. It struck me, though, as I was eating some Runts, that you can’t really do that with writing. As I was picking out all the bananas and oranges to eat first because I like them the least but feel bad just throwing them away, I had the thought that most of my least favorite parts of writing and publishing can’t really be done first just to get them out of the way.

My two least favorite parts of writing are editing and marketing. Editing, I just don’t like because it’s time consuming and annoying and I can never remember how to use a comma properly in every situation. Marketing is just plain tough and time consuming and will totally eat up your whole day if you let it.

In a perfect world, I could just do both of those first, get them out of the way, and then move on to the fun parts. Writing. I can do it with food and chores, so why not writing? Admittedly, it’s tough to edit something you haven’t written, and even though you can start to market a book before it’s published, you still have to have something concrete to market and know how to do it right.

So, how important is having a plan and sticking to it when writing?

Important. 

Here are a few thoughts to consider:

Marketing

The hardcore marketing will usually start once a publication date is finalized, but more general marketing needs to start 6-9 months pre-publication. How do you do that when you’re only on chapter 3?

Ask for input on social media. 

  • What do you think of these names for a (fill in the blank) type of character?
  • Anyone live in ___________? What’s a great first date restaurant, unique location, bad area of town, etc.?
  • Do you believe in ghosts/werewolves/demons?

Get them invested in the idea of your book before you ever even finish it. Make them a part of the writing process so they feel connected to it before they even read a single page. Just remember to include the title or working title in your posts.

Give readers sneak peeks.

Shark2 Teaser 3Post a short excerpt. Tell readers what your character said or did that made you cry/laugh/stare at your computer screen in shock. Make some promo teasers like the one below with interesting quotes or taglines that readers can share.

The more you get readers involved in the pre-publication process, the more excited they’ll be to finally get their hands on a copy once it’s released.

Tours, Guest Posts, etc.

On a more technical note, you also need to be setting up tours, guest posts, events, etc. well before the day your book is going to come out. Most good tour companies are booked at least two months out. Plan ahead.

 

Writing

Sadly, there’s really no way to knock out the editing before you actually do the writing. So, how do you stay on schedule with your writing? Everyone is different, but here are a few ideas that have worked for me and author friends I know.

  • Deadlines: whether this is a deadline for finishing the book, a chapter, or section, sit down and give yourself a reasonable time period to accomplish a set amount of work. Mark it on your calendar.
  • Writing Groups: Make yourself accountable to someone else. Readers can be great at keeping you on track when they’re waiting for a new book, but a writing group that meets regularly and requires you to have something for the other members to critique can help you stay on track.
  • Daily/Weekly Goals: whether this is a word count goal, set amount of time, plan a time that you will use just for writing. Your creativity often needs to be trained to come out and play at certain times.
  • Bribery: Seriously, this works. Give yourself a reason to meet your goal. Chocolate? Shoes? A night out? Whatever motivates you, use it.

 

Sometimes we’re stuck dealing with the order things just have to be done in, but there are ways to make it work for you. I’d love to hear your ideas and suggestions for dealing with some of your least favorite parts of the writing/publishing process.

Falling Flat or Finishing Strong

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Ever feel like this guy when you’re trying to work out the ending to your book? 

I agonize over the endings of my books, series endings especially. I’ve mentioned this before, but instead of just whining about it, I thought I’d share some insights I’ve learned and some tips from other authors.

Tips From Other Authors

KM Weiland offered up some great tips on her YouTube video. You can watch the full video for her whole discussion, but here are the highlights.

1. Wait until the resolution to tie up any loose ends. In other words, don’t interrupt the action to talk about Carlos’s shoe size or Betty’s grade on her science paper. Rope 2

2. Tie up loose ends BEFORE the climax. If you really need to let everyone know whether or not Skippy found his lost shoe, spit it out before Joe and Susie head off to fight the zombie horde.

3. Make the unfinished business exciting enough to be included in the climax. If Clara’s long lost aunt is going to drop back into the picture, she better have something to do with the solving the mystery or winning the fight or it’ll just be a distraction that pulls readers out of  the story.

Brian Klems offered up some great writing tips in his Writer’s Digest article, but here’s what relates to finishing a book:

1. The hero should be the catalyst. No one wants to invest time and energy in a character only to see someone else step in at Sexy young soldierthe end of the MC’s story and save the day. What was the point of that character going through everything they did if they don’t do anything in the end?

2. The hero should grow internally. What does this means? Basically, the problems the hero faced or struggled with in the beginning need to be resolved in the end and be part of the reason he’s able to triumph at the climax. If you’re dealing with a series, maybe the growth is incomplete, but there should be growth all the same.

3. A new and better hero should emerge. The MC needs to have earned the right to be called a hero by the end of the story. If they don’t demonstrate that they can do something the others characters can’t (and we’re not just talking supernatural abilities), why is he or she able to save the day over any other Joe-schmoe in the book?

What I’ve Learned

The ending can make or break a book. I’ve been disappointed too many times for it not to effect the way I write. I’m slightly obsessed with making sure my books don’t peter out in the last few chapters because, as a reader, I hate that! Here are a few of my own tips to avoid writing that ending that makes your readers cringe.

1. Complete your character arc. What was it in the beginning of the book that your character struggled with the most, that defined who he or she was and why they felt like they couldn’t meet their goals? Have you resolved it by the end of the book? I’m not talking situational problems. This needs to be deeper emotional wounds that have held your character back. Have they overcome some part of what’s been holding them back? If not, take note of what those wounds are and how they need to be fixed in your final chapters. Questions

2. Answer the freaking question! Okay, this makes me think of “Lost” and how confused and irritated I was when they wrapped up the sixth season and 90% of the hints and mysteries were completely abandoned. If you bring up a challenge, hint, clue, noticeable item, etc. and then never mention it again, readers are going to be left saying, “What about…?” And that’s annoying. Either get rid of those plot points that never panned out, or make sure they’re followed up on.

3. Redemption and justice are musts. Unless you want to end things ambiguously on purpose, take a look at the major players in your book and make some tough decisions about what they really deserve. Does your bad guy need to die, or will he find redemption? Is your MC going to save the day or meet with spectacular failure because of his less than stellar choices? If your readers don’t feel like everyone got what they deserved, even if it wasn’t the ending they saw coming or wanted, the ending will feel incomplete and leave them at odds when they set the book down.

Crafting the perfect ending can make you want to tear your hair out. Maybe it will never be perfect, but hopefully some of these tips will help you write a complete ending that will hold readers’ attention and leave them feeling satisfied and ready to go grab the next book!

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Holiday Writing…or Not Writing: Choosing a Genre

2014-12-08 09.13.19With the holidays approaching, I’ve been seeing loads of posts and promos for Christmas books. I was even a part of one promo for #ChickLit4Xmas, which was lots of fun. I’ve never been particularly into reading Christmas themed stories. I have nothing against them. I’ve simply never been drawn to them.

As I’ve been seeing all the holiday books being promoted, I realized I’ve never even written a single Christmas scene is any of my books. At least I don’t think so. It’s been a while since I’ve reread some of my early books. I’m pretty sure all I have are some birthday parties and a brief mention of Christmas in Shark Out Of Water.

One might start to think I have an aversion to writing holiday scenes. It’s kind of funny actually. I really don’t know why I haven’t written a holiday scene before, but it got me thinking. How do writers choose what genre they’re going to write? Obviously, I can’t speak for all authors, and I didn’t think about this early enough to take a poll, but here’s why I write what I write along with a few tips on how to choose your genre.

I write in several genres and subgenres ranging from YA paranormal/sci-fi/dystopian/urban fantasy, to straight up romance, to new adult (a rather new venture), to some unpublished projects that are just plain YA drama no otherworldly twists and turns at all. So what genre for what story?

Basically, the way I decide how to choose a genre depends on three things.

1: What is the main conflict of the story?

Is it personal or situational? Personal implies a lot more internal struggles while situational may be more event-driven. Figuring out what you want the driving force behind the conflict to be can be a challenge, but this question helps you narrow down whether you’re going to be thinking along the lines of faster paced/question driven writing or deeper emotional trials that won’t need bam-bam-bam events to pull the reader through the story.

2. What type of stumbling blocks will your characters face? 

This question in particular helps me chose the age range of my characters. With YA, parents are an issue, as are friends (more so than in other genres usually), limits on what they can and can’t do, firsts (big decisions, relationships, sex, drugs, alcohol, etc.), and self-discovery.

2014-12-08 09.22.48With New Adult, some of the YA issues still apply, but you add in facing the grownup world with jobs, bills, being on their own, dealing with consequences without parental backup, failure, and so much more. There’s more freedom for the characters in some ways, but a new set of responsibilities can limit them as well.

With fiction for adults, you’re facing day-to-day life with work and family, dealing with past mistakes, reality of the life they’ve chosen/ended up with, wanting more or something different, having to grow up and actually be an adult, serious relationship issues, etc. Asking yourself these question can help point you in the right direction for ages of your characters, which will help you narrow down your genre choices.

3. To paranormal or not to paranormal? 

Maybe this isn’t a question every writer asks, but I do. So far, all of my published YA books have some sort of paranormal/sci-fi/urban fantasy element, but I have other projects, finished and unfinished, that just didn’t work as anything but straight drama. Why? Because the source of their main problems are real problems, not imaginary ones. My adult romance series, Date Shark Series, doesn’t have a single ghost, demon, curse, or magic power anywhere. I wanted to focus on actual relationship problems we’ve all faced at one point or another and I didn’t need anything outside reality to do that.

Figuring out the driving force behind your conflict will help you decide whether or not your story needs something paranormal.

So, these are the questions I ask myself when I start a new project. Sometimes I already have these worked out when the idea hits me, but sometimes I don’t. If you’re uncertain about what direction to take your story, try asking yourself these questions. If you have questions you ask yourself to help you decide, I’d love to hear them! 

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Surviving November… #nanowrimo

For anyone who participates in National Novel Writing Month (NaNoWriMo), they know how crazy hectic November can be for a writer. This year was no different, of course!

This is where it all starts, signing up for NaNo, putting in all your info and telling yourself your going to spend the month working on ONE book until you hit 50,000 words. 

For me, sticking with one book for an entire thirty days is nearly impossible. I’ve yet to make it through NaNo without cheating and taking some time off to write something else. 

This year was no different! 

The official project I uploaded to NaNo was INVINCIBLE, because my poor Wattpad readers have been begging me to finish it. Yes, they think an author can produce a book in a week, and they are teenagers who tend to be a little impatient, but I still love them 🙂 
My goal was to have Invincible finished by November, 30th, which meant writing about 65,000 words in FOUR weeks. I’m a fast writer, so I figured this was doable. What I didn’t count on was my usual writer’s block-inspiring fear of finishing a series added in with family, work commitments, and a funeral this November. 
I get so anxious about wrapping up a series, hoping I didn’t forget anything important, double checking to be sure I didn’t leave anything out, making sure I wrapped up all the lingering questions, and just plain making sure the ending doesn’t SUCK! As you can probably guess, feeling like this makes me not want to touch my manuscript with a ten-foot pole. Makes writing a little bit hard. 

So, what do I do normally? Work on something else until I mellow out and quit being a spaz. 

BUT IT’S NANO MONTH!!! 
Yeah, I still did it. Completely unable to focus on Invincible, I switched to a new project I’m working on, my first New Adult novel, THE GHOST HOST. Before the start of NaNo I had maybe 10k words written on TGH, and had dutifully abandoned it for NaNo and my poor Wattpad readers. I got about three chapters written on Invincible before I just had to step away and work out my weird issues. 
I spent the first two weeks of NaNo writing TGH, and finally hit a wall where I needed to stop and think about things 55k words later. So, I had already hit my NaNo goal, but on the WRONG BOOK! 
Maybe that part doesn’t really matter since I was writing, and that’s the whole point of NaNo, but I still had my Wattpad readers to pacify since I had PROMISED to finish Invincible by the end of the month and have it ready for publishing by Christmas. 

So, back to work! 

I had already had Invincible planned out on a couple dozen sticky notes, so that wasn’t the issue. It was making sure this series that has been read several million times on Wattpad (literally) wouldn’t disappoint the dedicated fans who have stuck by me since last October when Invisible first popped up on everyone’s news feeds on Wattpad. How could I let down all the Robin-haters and Olivason-ship fans who were dying to know what happened in the end and whether Mason and Olivia would be able to stay together? 
I had to get writing. 
As I do with housework and errands, I bribed myself. Seriously. It wasn’t chocolate this time. Normally that does the trick. So long as it the good chocolate. No, this time, I told myself I wasn’t allowed to watch even a single episode of Supernatural until Invincible was finished, and I couldn’t read the Denise Grover Swank book all my friends have been telling me I HAVE to read. (Okay, I cheated on both of those toward the end, but shhhhh!) 
To really get myself moving, I posted it publicly that I’d be releasing Invincible by Christmas Eve. Facing angry teens from all over the world if I failed finally got me motivated and broke past my end-of-the-series anxiety. 
So long story not so short, I hit 50k words on Invincible by November 28th. I missed my self-imposed deadline of Nov 30th to finish the book by two days and Finished on Dec 2nd, but I was pretty close, so I’m calling it a win. As depicted below 🙂 

So…the plan…

Right now I’m working on editing Invincible and I plan to have it up for pre-order by December 12th, with the final release on Christmas Eve, because…that just seemed appropriate! 

Merry Christmas to all my “Invisible” fans. You guys are awesome and I’m so thankful for all your support with this series. The final chapter of Mason and Olivia’s story will be arriving for Christmas this year. I hope you enjoy it!

#TensList: Top Ten Reasons Writers are Crazy

If you know any writers (which you must if you’re here), you probably already know that they are usually a bit strange. Well, here’s just a few of the reasons why…

#1. 

When you’re standing in line at the check out counter or sitting in a restaurant and someone inevitably makes a scene because the line doesn’t move or your waiter has disappeared, most people look away and pretend nothing’s happening. 
Not writers. We may not outright stare, but we’re listening closely and catching all the glorious details out of the corner of our eye. Why? Because we love to make our characters lose it. Sometimes over completely silly things like bad food or poor service. Sometimes at the end of a long line of

tragedies. Most writers, however, tend to be introverts, and don’t make a lot of big scenes, so we need inspiration for turning our characters into raving lunatics. Just keep that in mind next time you want to lose your cool in public. There are a lot of writers out there. 😉

#2. 

Ever been stuck in a conversation where the other person just won’t stop talking about the most random things? Most people politely listen trying to come up with a polite excuse to escape. What do writers do? Pull out a pen and start taking notes! We love random facts, fun tidbits of knowledge, and bizarre happenings. Why? Because you never know when a story might call for knowledge that there’s a guy who’s job it is to roam the world weighing a garden gnome to test the effects of gravity at different heights. 

#3. 

People watching is a lost art for most people. It used to be an actual thing back in the day. Now, it’s a trick just to get people to put their phones away long enough to walk from their car to the front door. Writers may be some of the few groups left who still love to people watch. Not that we go around staring at people all day… well, not usually. Why do we watch people, though? It’s not just to see how they talk and interact with people so we can write more realistic characters and scenes. We might be looking for our next over model too! Be sure to pick your outfits for the day with that in mind. 

#4. 

Conversation skills are important, but writers aren’t always the best at this particular talent. We may write great dialog, but we’re also highly distractible when immersed in a project, and half our conversations with real people end up starting with things like… “I need you to read something for me.” or “How hard do you think it is to drag a body in high heels?” or “Which of these sentences sounds better…” 

#5. 

Speaking of conversations… at least half, probably more, of our conversations take places with people who don’t exist. It’s not just working out dialog, either. True, I’ll repeat pieces of dialog out loud, acting out the voices and intonations to see if I’m getting the right effect, but many writers take it beyond that as well. You get to the point where you find yourself consulting your characters, asking things like, “Would you really do that?” or “How could you do something so awful?” If we zone out while talking to you, don’t take it personally. We probably had at least two other conversations going in our head at the same time and forgot which one was taking place in the real world for a second there. 

#6. 

Writers tend to be contradictory by nature. We have this dual concept of ourselves that on one hand we are creative geniuses to some degree, and on the other hand have this crippling fear that we are utter failures. It’s boggling, even for us, but a tough one to shake. Please forgive us when we jump around like crazy to celebrate a great idea or contract, then have to be drug out from behind out desks to face actually letting someone read our work.

#7. 

Writers may be the only group of people who are selective perfectionists. Our houses may not get cleaned the week we’re trying to finish those last blasted five chapters, appointments may be missed, and we may have forgotten to shower once or twice that week, but by golly… every freakin’ word in our manuscript will be absolutely perfect! That will likely be the only thing that’s perfect, and even that’s a big delusion, but we’ll certainly work at it until our fingers go numb. 

#8. 

There’s something to be said for becoming an expert on something. It takes a lot of hard work to learn that much about a certain topic. Experts are a writers’ best friend, but most writers are not experts on anything, even writing. Sure, there are some writers who become experts on a specific topic while writing a particular piece, but most writers can really only claim to be semi-experts on about a hundred different topics. Why? Book research. We’ll research anything under sun, but only enough to make what we’re writing believable. We have to get back to writing, after all.

#9. 

We all know that friend who constantly asks you for advice but doesn’t listen to a single word you say, right? Sorry, but a lot of writers are that friend when it comes to writing. We constantly ask people’s advice about words, phrases, ideas, and concepts. We take in all the comments and suggestions, and then we do whatever the heck we want, which is often exactly what we planned on doing in the first place. It’s not that we don’t value what other people say. Most of the time, we already knew what we wanted to do, but just needed to talk through it from twelve different sides before we’re sure. It’s nothing personal. 

#10.

There are times when writers really HATE writing. It’s can make us miserable at times, but we still love it. Why? For many writers, it’s simply part of who we are. Writing is like an appendage. Even if it hurts or refuses to work properly, we can no more ditch it than we could an arm. Bear with us when we rant about characters and plot holes and endings that fall flat. We may want to quit at times, but we never will because writing is a part of us. 

What are you passionate about that makes you a little crazy?

#Perfectionism and #Writing…

I think a lot of writers will agree that making sure their books are “perfect” is a bit of an obsession. 

We obsess over every word, line, paragraph, chapter… you get the point. We’ll research something until our fingers are about to fall off from too many internet searches. Our friends will be sick of hearing about a particular troublesome scene and threaten to throw a book at us if we ask them to read it one more time. 

Having said all of that, I completely agree with Anne Lamott when she said… 

“Perfectionism is the voice of the oppressor, the enemy of the people. It will keep you cramped and insane your whole life.”

All that obsessing over how we write our books or scenes can really kill a story. When you over think while writing, you second-guess your decisions, which leads to endlessly rewriting particular scenes, changing whole passages to try it another way, or scrapping the whole project. 
Now, yes, sometimes these things have to be done, but not every time you sit down to write. If this is your process, it’ll be awfully hard to ever finish a book or story. Every writer has to develop their own process, but here are a few tips I’ve picked up over the years. 
Tip #1: Whether you like to outline or not, don’t limit yourself to sticking to your outline or notes verbatim. If you feel like the story needs to take a left instead of a right, or a U-turn in a whole new direction, go with it. Let your plot develop organically and don’t feel like you have to go back to an outline and re-outline after every change. Just write. 
Tip #2: Don’t edit while you write. You’ll kill your progress if you go back and edit what you’ve just written. Give yourself some time to let that chapter or scene sit and solidify. Even if you have to reread a chapter or two when you come back so you know where you left off, DON’T EDIT, aside from maybe a few typos. Even when you finish the entire book, don’t jump right into editing. Work on something else. Give it at least a week (longer if you can) and come back to it when you have fresh eyes. 
Tip #3: Sending your work out to beta readers (readers who read an early draft in order to give you feedback and suggestions) can be anxiety laden. It always is. Waiting to send it out until your book is perfectly edited and all the holes are filled in just isn’t reasonable. Find beta readers you trust to be honest, let them know it’s not a perfect story and you need helpful critiques, and hit the send button. There are always problems with a manuscript that you as the author won’t be able to see. Waiting until it’s perfect just prolongs the inevitable and often leaves you with more revisions to make than you would have had otherwise. 
Tip #4: Give yourself permission to make mistakes. Don’t want to put a scene on hold to do a little research? Not sure if what you’re writing is possible, but the scene is just begging to be written? Great! Keep writing! You can always go back and correct mistakes. In fact, you usually learn a lot from making those mistakes, and then you don’t make them as often in the future. It’s tough to get into a writing groove sometimes, and if you’re in one, let yourself just get your ideas down on paper and worry about refining later on. 
Tip #5: Accept the fact that your book will never be perfect. That’s just how it is. There will always be something you think could have been better, or should have been changed. Reviews will make you doubt scenes or chapters or endings. It will never, ever be completely perfect…and that’s okay. 

What perfectionist habits keep you from getting things done? 

Finding Balance

Finding balance isn’t easy, and sometimes it takes someone else stepping in to make you realize what needs to change.

I want to be perfectly honest in this post. Balancing family, work, and writing is not easy, and I’m not very good at it. I tend to have an obsessive nature. I get very fixated on whatever I’m doing and ignore other things I shouldn’t. Maybe that means I get a lot of writing done, when writing is what I’m focused on, but it usually means I don’t take the time I should to spend time with my hubby and kids.

Lately, I’ve really struggled with that. I went from working full time to only working part time, and it wasn’t by choice. I felt a lot of pressure to make up for the income I wasn’t getting anymore, but really, that was largely an excuse to allow myself to put off more important things I should have been focusing on.

I was spending too much time on my computer either writing, working on marketing, or wasting time on social media. It was consuming my evenings and being unfair to my family. I really was becoming completely conumed with all of this book stuff and it was causing a lot of problems. My husband and I finally had to sit down and have a discussion about it.

My husband is one of the best people I know. He’s is extremely patient and supportive, more than I deserve most of the time. He’s stuck by me through a lot of really tough years and he’s the reason I haven’t given up on many of my aspirations. My argument for spending so much time on my writing has been that it’s my job just as much as my regular day job, BUT my day job has set hours. I go home when it’s over. Writing has to be the same way.

As much as I love writing, I love my family more. I’ll still be writing, but it’s going to stay within the confines of my “writing hours” from now on. If I’m not online in the evening or on the weekends anymore, it’s because I’m playing video games with my hubby and kids, watching soccer practices and games, trying to teach my daughter to sew without her getting her fingers poked by the needles, or just hanging out.

Finding balance has always been a struggle for me, no matter what aspect of life it is, but it’s now my top priority. It’s important to be passionate about something, but not to the point of shutting everything else.

The Joys of Editing…

I don’t know how most authors feel about editing, but it’s not my favorite part of the writing process. It can be tedious, and I usually end up feeling rather foolish when I get my edits back and see the same mistake pointed out over and over again.

At least, that’s the case when you actually work with a good editor.

It’s been a while since I’ve worked with an editor who actually knew their stuff. Cynthia Shepp, who not only has her own freelance editing business (Cynthia Shepp Book Reviews and Editing), she is also the fabulous editor for Clean Teen Publishing, one of my publishers. Aide from the lovely Phyl Manning, who passed away this year, I’ve had a heck of a time finding an editor who is thorough and truly an expert in their field.

I was thrilled when Wicked Power was recently handed off Cynthia, because I knew she was top notch. When I got edits back from her and I didn’t find an error free page until I got to page 95 in my manuscript, I had mixed feelings. Cynthia clearly did a great job and caught all my errors, but I was rather annoyed at myself because the errors she fixed were pretty much the same four errors over and over again.

So, to serve as a reminder to myself, and possibly to keep other authors from tripping up over the same things, here’s what I learned from Cynthia. 


Ellipsis

Three dots. Not too difficult, right? It’s the spaces that were getting to me this time. 
There should not be a space between the word and the ellipsis. Ex: I want to…
There should be a space after the ellipsis and before the next word. Ex: The kids are… somewhere.

There should not be a space between the ellipsis and final punctuation, but their should be a space between the last word and the ellipsis. Ex: How are we supposed to …?


Hyphens

“Compound adjectives and/or compound modifiers need to be hyphenated when preceding the word it modifies, unless one of the modifiers is an adverb ending in –ly. They don’t if after the noun.” ~ Cynthia
Ex: Three-foot platform, petal-soft, miniature-sized ballerinas

Also, I may be the only who frequently forgets this one, but five-year-old sister should also be hyphenated. 
I and Me

Poor Cynthia had to fix so many “you and I’s” and “me and my family’s” because I can’t ever seem to get this rule straight. 
I kept writing things like “With that, the privacy window rolls up and secludes Ketchup and I.” 
  • Here’s what Cynthia had to say about this one: “
    • Easy way to remember whether to use I or me. If you take out the other person, the sentence has to make sense with either I or me. 
      • With that, the privacy window rolls up and secludes Ketchup and I. (WRONG).
      • With that, the privacy window rolls up and secludes I. (WRONG)
      • With that, the privacy window rolls up and secludes me. (RIGHT)
      • With that, the privacy window rolls up and secludes Ketchup and me. (RIGHT)
Another rule I learned, or maybe re-learned, is that the person who is speaking should be put at the end of a list of people whenever possible. 

For example: Aside from my siblings and me… rather than Aside from me and my siblings… 
Commas

On every other point, Cynthia was able to explain why what I had been writing was incorrect, and it made sense. I’m sorry to say, I’m still a mess on commas, and I fear I always will be. 
I don’t know why commas are so difficult for me, but they are. I’m good with commas used for series (I was taught to use the Oxford comma), and setting of introductory elements. Here’s some of what I get tripped up on when it comes to commas: 
1. Apositives and Parenthetical Elements. This trips me up a lot, because what is or isn’t essential to a sentence isn’t always easy to decide. I read a sentence one way, and it makes perfect sense, but my husband will read it and disagree. I’m sure most of that is because I know what the sentence means, so I’m reading it the way I want it interpreted, but it’s hard to read it any differently. 
  •  Although Andrew spent several years in Africa, he still found the heat of the desert overwhelming. 
2. Strong and Weak Clauses. Again, this seems open to interpretation, and for some reason, I seem to interpret it differently than other readers. 
  • Ex: If you’re not sure about the color, let me know VS Let me know if you’re not sure about the color.
3. Separating Strong Clauses. This one can depend on the length of the sentence, but it’s still be tricky, in my opinion, because sometimes the way I read it makes me unsure. Strong clauses should be separated by a comma when they’re joined by a conjunction. 
  • I have done all the laundry, but he has only vacuumed one room. 
I’m sure there were other rules I was breaking, and will continue to break, but I will do my best to send less commas errors to Cynthia the next time we work together! 

What grammar and punctuation rules do you find yourself breaking regularly? 

Marketing…???

Do you ever feel like you’re running a marathon that has no ending? That’s marketing, and that’s why…I’ll just say it…Marketing is really, really hard!

There are some authors out there who love marketing and are really good at it. I’m not one of those. I was that kid who never raised their hand in class or spoke if they could help it. I write my thoughts more often than speak them. I like it that way. It’s familiar and comfortable and, let’s face it, a lot easier. For the past few years, I’ve had the excuse of being up to my eyeballs in dental hygiene school to get out of marketing. It honestly consumed 90% of my waking hours and tormented my sleep regularly right up to graduation day. I could hide behind excuses as an Indie author.
Not so anymore.
I’m thrilled to have two really fabulous publishers now, Clean Teen Publishing and Limitless Publishing. With that comes a heavier responsibility to do marketing. I’m not the only one with a stake in my books’ success anymore. In fact, it was part of one of my publishing contracts that I heavily market my books for the first year. So, no more safe and comfortable. No more relying on my books to sell themselves.
As soon as you start looking into how to market seriously, your To-Do list starts looking like this! –>
No joke.
There are blog tours and cover reveals to set up, an even if someone else is doing the setup for you, you still need to answer interview questions, write guest posts, stop by every tour stop and say thank you, and share links to all the posts on every social media outlet you can find.
Then there is daily promoting on Twitter or Facebook, but not too much promoting because nobody likes social media spammer. Along with social media comes interacting with readers and other authors, because if you’re not interacting with the people who might buy your books, or the authors who can help you promote, you’re wasting your time on social media.
Promoting takes money, as well, and even if you have money to put toward that, trying to figure out which ones are actually worth it is hard, really hard! There are no guarantees in marketing. It’s a lot of trial and error. A simple tactic may pay off big, while a lengthy and time consuming effort produces absolutely nothing.
One of the toughest parts of marketing is convincing readers your book is worth the risk. If you’re not an author everyone knows, it’s a risk. Even if the cover looks amazing and your blurb is stellar, it’s still a risk. How do you give readers confidence that your book is indeed as awesome as you’re telling them it is?
Reviews.
How do you get reviews? I heard a statistic that said only 1 in 10 people who buy your book will come back and review it on Amazon. That seems pretty good, but I’m not sure that was a scientific study. I haven’t seen that with my books. I’d have way more reviews if that were true!
So what do you have to do? Find readers willing to accept a free copy in exchange for a review. Sounds easy, right? FREE BOOKS!!!
Not exactly. Spamming the book world for reviews doesn’t work very well. You need to build relationships with book bloggers and other authors. The types of readers who review regularly and have good reviewer rankings already have tons of books to read. You have to convince them yours is worth the time.
So when I sit down to do marketing, where do I start? Well, after staring at my computer for a while…I ask someone who knows more about it than me. Other authors.
I’ve learned about the many Facebook groups for promoting books from Holly Kelly (author of Rising), about tours and cover reveals from Angela Fristoe (author of The Touched Trilogy) through her awesome blog Turning the Pages, about giving presentations to local schools from Gail Wagner (author of Donegal Sidhe), from great articles on Huffington Post from authors like Kelly Anne Blount (author of The Necoh Saga), and Rachel Thompson (author of Broken Pieces) who also founded Bad Redhead Media and is in general just awesome at marketing and interacting with her readers. Apryl Baker is the queen of Wattpad, and she helped me figure out what the heck I was doing there, as well.

Now that you’ve learned a little bit about marketing your book, you actually have to put it to use. Some people are planners, some people are not. I’d love to be a planner, I haven’t had time to come up with a plan just yet.

According to Guy Kawasaki, for four weeks after the release of a book, you’re allowed to go crazy sharing links on social media. After that, keep “buy links” to less than 10% of your posts on social media. The rest should be quality content and interacting with readers, which I know Rachel Thompson will agree with. So, you have four weeks to really pimp out your book. Ready…go!

Jump in with both feet. Marketing should really start months before your book ever hits bookstores or Amazon (some say 9 months), but better late than never right?

Here’s what I have been doing (what’s worked and what hasn’t):

 

I share links and fun promo pics on Facebook when I have five minutes to sit down. Results still pending 🙂

I’m not really sure what I’m doing on Twitter. I post links about my books, but more often, I post links about other people’s books and and interviews and reviews on my blog. Somehow I ended up with 2K followers and I’m trying to keep them interested.

I scout out blogs and websites who are willing to share news about my book releases. GoodKindles shares free and non-free titles. I found this GallyCat article that shared a bunch of sites to promote on (some paid, some free), and I’ve been testing a few out. I’ll share which worked and which didn’t as soon as I figure it out!

Free Booksy has so far gotten the best results when posting about a free book and having readers come back to buy the rest of the series. One promo with them several months ago is still showing results.

I’ve done several Goodreads Giveaways, but I can’t say I’ve noticed a significant change in sales by doing them. I’ve gotten a few reviews from these, but not many, even though Goodreads winners are encouraged to write a review.

I tested out the KDP Select program with two of my titles. I know some authors say they have had phenomenal results through this program, but I haven’t seen it. I get only a few borrows per month and the free book promotions don’t seem to drive further sales.

I’ve done several blog tours with various companies, and so far the only one that has produced noticeable increases in my sales has been with Turning The Page YA Blog Tours. I’ll continue to do blog tours with Angela, but I’m on the fence about trying anyone else.

Reviews are always a great way to promote. I’m all for using big and small blogs for reviews. I don’t think ignoring little blogs and only going after big bloggers is a good idea, because many of the smaller bloggers will not only review faster, if they like your book, they’ll continue to share your book in the long term.

Promote locally. Gail Wagner, Amanda Strong, and I have teamed up and spent some time giving presentations to the local schools. We’ve had a blast doing it, but we’ve also sold books! The teachers, librarians, and students want to read the books we tell them about, and it gets them excited about reading and writing, which is an even bigger bonus!

Wattpad. There is good and bad that comes with Wattpad. You’ll get nasty comments from teen readers with no manners, but you’ll also find some of your most loyal fans there who will tell everyone they know (literally) about your books. One way Wattpad has been a big help to me, aside from being a great place to connect with readers personally, is gaining reviews. Even when readers read your book for free on Wattpad, they still love having an “official copy” to keep and show off to their friends. When I finish posting a book (either permanent or temporary) I’ll offer to send ebooks to the first ten readers who write a review on Amazon or Goodreads. Also, I have several perma-free books posted on Wattpad, and if the readers want to continue the series, I’m happy to send them a free copy AFTER they write a review for the previous book. It’s really helped me boost my review numbers.

Connecting with other writers is probably one of the most beneficial things an author can do. We all know how hard it is to get our names out there and most are willing to help each other spread the word. Share their links and pins and posts, and they’ll share yours.

So…the point?

Marketing sucks. It’s hard, and half the time you have no idea if what you’re doing is working until much later, but it’s a necessary part of being an author. Don’t hide behind not knowing how or being afraid to mess up. A lot of what we try probably has little to no effect, but when we do find something that works, it’s like being handed one of these…

I’m not sure what these are, but they look yummy and fun to eat 🙂

So, hang in there, keep marketing even if you feel like you haven’t got a clue. Most of us feel the exact same way. Eventually, you’ll find what works for you and your brand will start to take shape. What has worked or not worked for you? Feel free to share in the comments!