Action Scenes: Adding Uniqueness

One of my pet peeves with action scenes, whether in film or book form, is repetitive action. I can only watch the same chase so many times or read endless thrusts and parries for so many pages. Keep action scenes interesting by making them unique.

Adding Unique Elements

Every fight, explosion, or gunshot needs to have at least some level of uniqueness to it in order to keep the various scenes from all blending together. If a reader comes to an action scene that sounds too similar to the last one, the likelihood that they will start skimming is high. Skimming a scene can lead to putting down the book all too quickly.

The Princess Bride is a great example of making every action scene unique. Granted, the writer takes that to a level of silliness that may not be appropriate for all stories, but dissecting how the scenes differ can still serve as a great lesson in how to add unique elements.

Every action scene in The Princess Bride has a unique element, whether it be odd weaponry like Count Rugen’s torture device which is not-so-uniquely (but humorously) name The Machine, unusual locations like the Fire Swamp or the eel-infested waters near Florin, interesting people who unexpectedly get involved the action like the disillusioned Miracle Max, or a surprising goal for the action such as Count Rugen not actually wanting to kill Wesley after his capture, at least not right away.

Accomplishing this level of uniqueness, in level of variety if not level of absurdity, consider all the aspects of the scene.

Setting

Use different settings for fight scenes within the book, or at least within close proximity to each other in the story. Repeating a fight scene location may be integral to the story, but other elements can be changed to make it a unique scene overall.

When considering locations for an action scene to take place, consider how different settings can create interesting challenges for the characters. For example, going into a gunfight from a stairwell presents different challenges than bursting through a window. Line of sight will be frequently obscured, it will be more difficult to catch up to the other person, and the person being chased has multiple opportunities to exit the stairwell and escape.

It may also be possible to pair the setting with specific characteristics of the participants for an added layer of uniqueness. If a character has a physical limitation, choose a setting that will play to that weakness when appropriate. The same may work for particular fears, aversions to locations, etc.

Participants

Vary the number of people involved in each action scene when possible. The main character may need to be in every scene, particularly if the story is told from that character’s point of view, but the other participants can be changed up.

This not only changes the actual faces involved in the scene, it changes what skills and abilities are brought to the action. Consider the goals of the scene to determine which sets of skills or persons will best serve that intended goal or outcome. Reading about the same skills or techniques being performed can get boring, so try to highlight different abilities in each action scene.

The number of participants also changes the flow and composition of action. A one-on-one fight will play out much differently that two groups battling, as will an unbalanced number of participants.

The type of participants involved can also make a scene more unique. Consider both physical types and skill types, whether realistic skills or fantastical skills. Size differences can have a major impact on the outcome, or the level of believeability of the outcome. David and Goliath-style action is a common trope, but it still needs to remain within the reader’s capability to suspend disbelief.

Tempo

Change the tempo of scenes that happen consecutively. The nearer they are to each other in the story, the more need there is for them to have differing tempos.

A chase scene has different pacing than a single explosion. A chase is long-lasting and the focus of the action, while an explosion is short-lived and the focus will be largely on the aftermath of the action.

Tempo can also refer to whether the main tension is an undercurrent, such as emotional tension building between two people through small actions, or direct action such as a screaming match that erupts during a meeting.

Tempo is an important consideration when building to a main action scene. Layer different tempos with a trend toward escalation when building to a large event.

Weaponry

Utilizing different weapons in action scenes helps avoid repetition of moves or actions. A spontaneous fight will use items lying around the setting, providing a very different feel than fighters trained to use particular weapons.

Even in action scenes that require specific weaponry, such as military stories using professional-level firearms, a situation may arise where the character is unable to use her normal weapon, must engage in physical combat, or is forced to improvise mid-scene.

Learning a new weapon or set of weaponry also provides opportunities for uniqueness. The same is true for fighting styles.

Goals

Create different goals for each action scene, or for scenes close together in the story timeline. A change in goals will often necessitate slight changes in the other elements of the scene. Rescuing someone requires different types of action than wantonly killing everyone in the room.

When planning scenes, aim for a variety of goals that will create a need for more unique scenes within the story. Always trying to accomplish the same goal can easily become routine and uninteresting to the reader.

As we wrap up this series on action scenes, remember that every action scene should have a purpose and move the story forward. Creating unique action scenes that reveal important information will keep a story moving and entertain readers.

Action Scenes: The Aftermath

Action scenes don’t stop when the last punch lands or the escape is made. It doesn’t matter whether the scene was verbal action or physical, there are consequences to what just happened that needs to be taken into consideration.

Pacing

Action scenes are intense, either emotionally, mentally, or physical, or a combination of two or all three of these elements. Not just for the characters either. The reader is also experiencing these high emotions as they follow the characters through such scenes.

The reader needs a break to process everything that just happened, so it’s generally a good idea to follow up an intense scene with a scene that allows for that processing and rest to occur.

Changing the pace is also important for the characters, because without giving them time to recover and work through what they just experienced you risk losing an some of the realism of the story.

Injuries

Injuries are the most technical aspects of action’s aftermath to address. Adrenaline does crazy things to the human body and it takes time for the body to flush it out of its system, especially if the character is injured, and that rush of epinephrine keeping him or her from feeling the extent of the damage. Give characters time to come down from the rush, either by jumping forward in time or giving them room to breathe on the page.

Take the time to research wounds in order to accurately represent how long a character will need to recover from various injuries. Walking around two days after breaking an ankle is unrealistic and irritating for readers. Don’t try to slip something by the reader just because it doesn’t fit with your desired timeline.

Short of magic or highly advanced science, bones take a minimum of six to eight weeks to heal. Learn what areas of the body can sustain being shot without killing a person and how long it takes muscle tissue to heal to various stages of use. Authors are known for being “jacks of all trades and masters of none,” but don’t let lazy research put you in a bind with readers.

Mental and Emotional Trauma

Defining and understanding the healing process of mental and emotional trauma is much harder than scanning bones to see if they’ve knit themselves back together well enough to bear weight.

Understanding the effects of a terrifying experience, being betrayed, having confidence shattered, and other extremely hurtful experiences takes really digging into the character’s psyche. Carefully consider why they were mentally and/or emotionally wounded by the experience by asking questions.

  • Did this trigger a deeper pain or open up old wounds?
  • Was a deeply held belief or love for someone destroyed?
  • Did the event greatly shock the character and cause them to reconsider closely held beliefs?
  • Did the event injure the character’s sense of self or worldview?
  • Was the character’s trust broken?

When a person’s world is greatly altered by an event, it create wounds that may be very slow to heal. Losing trust in someone can have a ripple effect and keep a character from trusting others. Being pushed into a mental confrontation the character wasn’t ready for can cause him or her to shut down or rebel and cling tighter to the original belief.

Whatever the trauma, the effect on the character should be proportional to the aftermath.

If a friend lies about being sick when you had plans to go out because they got a last minute invite to go out with someone else, it hurts and may keep you from being too quick to make plans with that person again, but it will not shake your core trust in other friends or family.

If, however, a deeply guarded secret is suddenly revealed by a trusted friend or family member and the revelation causes great harm to the character, he is unlikely to easily trust anyone for quite some time.

This can also be a good way to gauge if the action scene is appropriately paced and weighted in the story as well. If an action scene is highly dramatic but the fallout is relatively inconsequential, something is out of balance and it may be that the action was given more importance than it should have been if the aftermath can’t be made it match it.

Consequences also have a ripple effects on other characters.

Even if only one character is directly harmed or affected by an action scene, there are still ways that the other characters will be affected, even if he or she did not actually participate in the action.

A character being brought home covered in blood paired with cries for help and chaotic energy can be quite traumatizing to certain individuals. Watching other people be harmed and feeling responsible for the outcome can have a profound effect on a character as well. Seeing someone you think you know behave in a way that is frightening or completely unexpected can shake a character’s sense of who that person is and what he or she knows about the world.

Similar to what was mentioned in the previous section, the effect on secondary players should also be proportional to the actual event and it’s effect on the main participants.

Even if you are not the type of writer who outlines or plans out all aspects of the story ahead of time, it is important to plan or keep in mind how the action will affect the characters and how that will impact the overall storyline.

Action Scenes: Characterization

High-intensity moments are when many people show their true colors, and that can be just as true for characters. Action scenes can be great opportunities to delve more deeply into your characters’ motivations, fears, and limitations.

Use action scenes as opportunities to explore your characters on a new level.

Reactions and Decisions

Why does he or she fight, flee or freeze? Why does a character make certain choices in the heat of the moment of an action scene and what is the source of that action or decision? These questions can help you as the writer better understand a character’s motivations, which will then help you better communicate that to the reader. These questions can also help you assess if you are writing the character in a truly representative way and not forcing the story in a certain direction.

Are the characters making conscious decisions that may hinder them from reaching their goal? Is a decision made to benefit or hurt someone else or that individual character? How do those choices reinforce who a character is?

Snap reactions say a lot about a person’s psyche. Make sure gut reactions match the character and their goals. Did writing a particular reaction ring true with you as the writer, or was it a planned reaction that may or may not match the character now that you know him or her a little better? Characters change and grow over the process of writing. Something you planned at the beginning of the project may no longer work as well as expected.

Consequences

Consider how a character’s actions and choices impacts his or her internal and external goals. People often makes decisions that are not well thought out or don’t have the desired or intended results. Characters shouldn’t be any different. Understanding why a character does something, whether something that develops spontaneously while writing or planned actions and decisions, will help you write more realistic characters.

Ask whether a character is fighting for or against something. How the character sees a situation can greatly affect how he or she responds to it. Characters who are constantly fighting against something may have a more pessimistic worldview or be more wary of positive changes, while a character fighting for something may see things more optimistically or trust more easily.

A character who has never had things come easily or expected failure may self-sabotage or miss good opportunities that can delay or prevent her from reaching his goals. A character who always sees the best in people and occurrences may unwittingly get involved in something he shouldn’t have or trust someone to easily and end up betrayed or hurt.

Action scenes are often the culmination of consequences. How a character acts and responds in a high-stress, high-intensity moment comes from all of those experiences and decisions that led to the action. Consider that trail carefully when writing action scenes.

Consider these questions:

  • Does an action event impede them or open up a path?
  • Is the action moving the character closer or further from their goals?
  • Is the action a result of blowing up or losing control?
  • How does that impact their future?
  • What are the personal stakes involved with the action or fight?
  • This will relate to how it affects them afterward?
  • What type of person is the character in an action/fight scene?
  • Trained, untrained, confident, frantic, panicky, calm, etc.

Once you have answers the the relevant questions, reevaluate your action scenes to make sure it is accurate to the character and that it teaches the reader something new and important about who he or she is.

Action Scenes: Storytelling

Action scenes may seem like islands within the bigger storyline at times, but it is important to match the action to the overall story and to write it in a way that shows the reader what’s happening rather than telling them it happened.

Matching Action and Story

An action scene needs to fit the story’s overall tone and pacing. It will seem out of place if the majority of the story’s style is light and silly and the action scenes are dark and gritty. If the story is written in a direct and confrontational tone, it will likely work well in action scenes and may not need many adjustments. A conversational tone may require more adjustments, but action can still be described in a semi-causal style that will work well with the overall style.

Action is naturally faster paced than exposition, but should still be similar to how the rest of the scenes are written so the style of writing doesn’t feel completely new. Pacing can be adjusted by using different lengths of sentences and words that convey intensity while still maintaining the overall style.

Stick with vocabulary and syntax that is similar to the rest of the story in action scenes. It may be necessary to include terms specific to the fight scene, but don’t overload the reader with jargon. Keep your reader in mind when determining how much to change the vocabulary in a fight scene. Use terms you have already explained when possible to avoid inundating the reader with new information.

If the majority of the prose is simple sentences, don’t suddenly switch to mostly complex, multi-clause sentences, or vice versa. Again, consider that your reader has gotten used to a certain style while reading and does not want to be asked to get used to a new style for a short scene.

Character tone should stay consistent as well. A generally arrogant character may go through a fight scene with confidence and calm while a more flighty character may dart around frantically. Consider each character’s traits and what he or she would be most likely to do or think in a stressful or frightening situation. It’s also important to consider how you normally write a character’s movements, actions, or thoughts in a non-action scene and only make those changes that are necessary to make it clear to the reader that the situation has changed.

Keep the general writing style consistent as well by avoiding major changes in the balance between exposition, description, and internal dialogue. Adjust each element to fit the pacing and situation only as much as is required by the action taking place.

Show vs. Tell

Don’t talk to the reader about a fight or chase scene, show it to the reader as it is happening. Showing instead of telling allows the reader to better experience the fight rather than just being told about it.

Focus on what the character is experiencing more than each individual punch or crash. Use all five senses to describe the action when possible. Not every scene requires all five sense, but use as many as possible to set the scene well enough that the reader can picture the scene and what is happening.

Describing sensory experiences helps the character connect with and react to the devastation going on around him or her. If the character connects with the scenes, the reader is more likely to connect with it as well.

Have the character interact with the scene (using available resources, feeling textures, struggling to move around because of a lack of light, etc.). The fight or other action is not happening in a vacuum. Even if the main action is a heated argument, there are still sensory elements that can be noticed or interacted with, such as scents (smell of burnt dinner or roses brought by an unwanted suitor), textures (rough fabrics on a chair the character is unable to get up from), etc.

In expansive action scenes, use different perspectives to show what is happening in all areas. Each character involved will see, feel, and hear the scene differently. If you are working with an omniscient POV or multiple POVs, make use of that to more fully build the scene in the reader’s mind.

Avoid tell-y words like “felt” and show how it feels instead. For example, “He felt pain course through his arm” is less engaging than “Pain raced through his arm, stealing his breath.” Evaluate each sentence in an action scene for its effectiveness at communicating with the reader. If it is simply telling the reader that something happened, rework it to help the reader experience what the character did in that moment.

The same idea applies to character thoughts. Use internal dialogue for introspection or description of emotion instead of telling the reader how a character feels or thinks about what is happening. For example, “She was confused by his yelling,” simply tells the reader how she reacted while “His arguments bombarded her, loud and sharp, too many at once to make any sense to her” gives the impression of confusion and being overwhelmed more fully.

Taking the time to assess every sentence for its suitability in the overall story and its effectiveness at conveying important information to the reader will take a scene from basic to immersive.

Action Scenes: Consistency and Realism

As with any writing project, it is important for the writing style to remain consistent throughout the project and for each scene to keep a foot in the realistic world, no matter the actual level of realism in the world and story.

Consistency in Style

When writing an action scene, there will be some changes in style depending on the scene elements involved, but the scene should not feel like someone else wrote it because of drastic alterations to the writing style. Maintain the style used throughout the story with small changes to increase the dramatic tension (more high emotion descriptors), change the pacing (shorter, more urgent sentences), remove any comprehension barriers to move the reader through the scene smoothly (avoid using complex or unfamiliar words that might trip the reader up), and so on.

Actions scenes will necessarily have slightly different language and structure than exposition, but it should still mesh with the rest of the story. Sudden, drastic changes pull the reader out of the story. If you tend to include detailed description in other scenes, be more sparing with such language during action scenes, but don’t necessarily cut it all out completely. If movement and technique are important to the fighting style and have been included in less action-based scenes, include some of that in an action scene, but don’t overload the readers or sacrifice the flow of the scene in order to include it.

The characters should sound the same when it comes to spoken dialogue or thoughts, as well. Characters involved in an action scene should not suddenly sound like anime characters, not should they start spouting Shakespearean-style soliloquies. Internal dialogue should not vary widely from the character’s norm. If the character is highly internal and previous scenes have included a significant amount of internal thought, include some in action scenes where appropriate but keep in mind the pacing of the scene. Slight shifts to mimic panic or desperation work well, but complete changes make the character feel like a different person.

Writing style should stay consistent. Don’t suddenly change stylistic elements like syntax, tone, mood, exposition, or narration. The scene will feel out of place and confuse the reader.

Maintaining Realism

Action scenes aren’t technically realistic in many cases. Characters don’t take as much damage as they should or are able to maintain stamina way longer than is reasonable, or have skills outside the normal human range. Even so, actions scenes should maintain an air of realism to keep the scenes grounded, even when set in a completely fantastical world.

Action scenes must be real enough to convince readers to suspend their disbelief. The action taking place should make sense for the world and the characters. There may be surprises, of course, but a piece of action should not make the reader stop and question the reality of what happened. This halts the scene and can frustrate the reader.

Avoid impossible abilities to keep characters from coming off as indestructible. Whether a completely realistic world or a non-realistic one, there are still rules the character must comply with and work within. An ability or action that breaks rules with no explanation not only stops reading progress, it risks alienating the reader.

Use realistic (for the world) healing times and make injuries impact future events. Broken bones take weeks, if not months, to heal without magical or advanced scientific methods. Injuries can be great barriers to a character reaching a goal if used properly. If you don’t want a character out of commission for a long period of time, choose a more appropriate injury for what you have planned.

Research weapons and how they work, including the sound, feel, power, weight, construction, impact, etc. Different types of guns feel very different to fire, and metal swords are much heavier than what is typically portrayed, with the exception of fencing and dueling types of blades. You want to be able to accurately describe the action using all five senses.

Watch videos when possible to better describe movements and reactions of people engaging in the type of action you’re attempting to describe. Ask people who participate in the activities involved when possible to learn more about the feel of the movement and the difficulty of responding when in a high-intensity situation. This will help you to be more consistent in writing how characters fight, as well. Learn the proper terminology and work in enough to sound realistic without overwhelming the reader. Experts are usually very willing to help with this.

Taking a little extra time to learn about the realistic elements of various types of action can make the scene come alive for the reader.

Action Scenes: The Basics

Action is often at the center of important story points and should grab the reader’s attention with realistic description and exciting actions.

The Purpose of Action

An action scene isn’t really about the action. It’s about how the character’s experience the action and how they are affected by it. Focusing on the sensory and emotional information of the action taking place can help you avoid tedious recounting of every movement.

An action scene should move the story forward. Action for action’s sake get old very quickly. It begins to fill like filler very quickly and can bore the reader. Always consider what the action is or needs to accomplish when writing an action scene.

Whether the hero wins of loses, he/she should learn something important from the experience. This may be actual information, understanding something out his or her self or the antagonist, or a skill or talent revealed (particularly in non-realistic storylines).

Action scenes should improve characterization. Consider why the characters are engaging in this action and what their feelings are about the encounter. Did they enter willingly, reluctantly, under duress, etc. What are their reactions during the experience and how will it affect them once the action is over, including long term?

The reader should learn something important about one or more of the characters during or as a result of the action. What does the character’s motivation to be involved in the action say about him or her? Similar questions help the reader become more personally invested in the story through their connection with the character.

Action scenes should help fulfill the purpose of the book. This relates to action needing to move the story forward, but it goes deeper. It asks that action scenes relate to the overall purpose of the book. Is that purpose to fulfill a quest, reveal hidden abilities, understand the self, etc.? Action can easily become an easy way to provide momentary excitement in an otherwise slow section, however, it will lack depth if that is its only purpose.

Action Basics

Action is often movement, though not in every situation. When writing action scenes such as chases, fights, combat, etc., it is important to balance describing movement with story needs. Avoid writing an entire action scene as blow-by-blow description. This quickly becomes tedious for the reader, and if the reader is not familiar with specific terminology it may be skimmed and important information might be missed. It also slows the pace of the story progression. Intersperse movement description with other story elements to keep the focus on the overall story as well as the immediate action.

When writing action scenes, strive for clarity. If the reader can’t understand what’s going on because it’s too chaotic, they will likely miss the point of the scene. Be specific on what is happening, but don’t overdo it with technical terms or pack in too many movements with little or no explanation on what is actually happening.

Focus on the experience, not the individual actions. Give the reader periodic breaks from the action with glimpses of what the characters are experiencing. These may be thoughts, emotions, observations, sensory input, etc.

We’ll cover show vs. tell later in this series, but keep in mind what the purpose of the scene is and write in a way that fulfills the purpose.

Book Blurbs: Crafting the Blurb

While the hook is critical to a great blurb, the body of the blurb deserves equal attention. Consider it’s effectiveness as a whole as well as it’s individual parts.

Word Choice Matters

Choosing the right words can make all the different in a blurb. Be certain to make sure your word choice communicates the tone of the story by using words that fit the genre and situation. A dark thriller will use more intense wording while a rom-com will use light, fun words.

Word choice should also match the time period and regional setting. If you’re writing historical fiction that should be apparent within a few sentences through carefully selected words and phrases. Maintain regional accuracy without overloading the blurb with slang or colloquialisms.

It’s also all right to use hyperbole when appropriate, such as “unimaginable” for a shocking crime or “intoxicating” for a sudden and passionate romance, but don’t overdo it. Stuffing the blurb with hyperbole will exhaust the reader.

Avoid clichés, superfluous words, description, unnecessary adverbs, and “chatter” as much as possible. The blurb should be too the point and directly communicate the basics of the story to the reader.

Be Concise

Blurbs should run 100-150 words in most cases. Blurbs placed on the back cover of a book may be longer depending on space available during formatting. Blurbs for online retailers should be on the shorter end of the range since people browsing often skim.

Don’t try to tell the reader everything you think might interest them in a blurb. Stick to the important highlights and leave backstory, secondary characters, subplots, and similar information to be discovered when reading the full book.

It may be helpful to start writing a blurb with bullet points to sift out what should and shouldn’t be mentioned. Expand on the bullet points with 1-2 sentences about each point.

Utilizing Cliffhangers

This isn’t a must in a hook, but for many stories a cliffhanger ending in a blurb will be a good nudge for readers toward purchasing.

Cliffhangers can also help you avoid giving away too much in a blurb. Cliffhangers focus on the main conflict the characters face but only hint at a possible resolution. It’s important to present the problem and leave readers wondering how the character will overcome it.

The answer to how the story will resolve shouldn’t be too obvious.

Even with books that are more formulaic, it’s important to make the reader curious about how this particular story will unfold. While most romances end in a happily-ever-after scenario, they don’t (or shouldn’t) all reach it the same way. Hint at the uniqueness and leave it at that.

Formatting the Blurb

Once you’ve finished crafting the blurb, the work isn’t quite done. It’s important to format blurbs according to genre conventions. Each main genre has it’s own nuances when it comes to formatting. Fore example:

Contemporary romance tends to use short, 1-2 sentence paragraphs that highlight main points of the storyline.

Historical romance tends to use longer paragraphs with a more in-depth summary of each point of interest.

Study blurbs on Amazon in your genre to make sure you’re formatting correctly. Of course, sometimes you need to break out of conventions to highlight a unique aspect of your story, but make sure there’s a reason for using a unique format and that it conveys the tone or action of the story.

Effective blurbs intrigue readers. Highlight the most interesting aspects of the book that will hook readers and make the need to find out more great enough to click the buy button.

Book Blurbs: Irresistible Hooks

The first few lines of a blurb should contain the hook, the attention-grabbing snippet of information about the book that will entice readers to wonder what will happen next and hopefully get them to buy the book.

Crafting the Hook

A great hook catches readers’ attention, but there are different ways to accomplish that. Consider these examples from published novels:

Write something that startles the reader: “Shaye Archer’s life effectively began the night police found her in an alley, beaten and abused and with no memory of the previous fifteen years, not even her name.” Malevolent by Jana DeLeon

Open with the inciting incident: “When Willow is born with severe osteogenesis imperfecta, her parents are devastated—she will suffer hundreds of broken bones as she grows, a lifetime of pain.” Handle with Care by Jodi Picoult

Create intrigue: “Inspired by a terrifying true story from the author’s hometown, a heart-pounding novel of suspense about a small Minnesota community where nothing is as quiet—or as safe—as it seems.” Unspeakable Things by Jeffrey Eugenides

Introduce something ominous: “A bloodthirsty sheriff is terrorizing a small Texas town where justice has been buried with his victims.” In the Heart of the Fire by Dean Koontz

Make the characters sympathetic and relatable: “What happens when the most beautiful girl in the world marries the handsomest prince of all time and he turns out to be…well…a lot less than the man of her dreams?” The Princess Bride by William Goldman

Capture the reader’s heart : “Every so often a love story so captures our hearts that it becomes more than a story—it becomes an experience to remember forever.” The Notebook by Nicholas Sparks

Focus on the Main Characters

Introduce the main characters and leave the side characters for the reader to discover once they start reading. Trying to include side characters in a hook will make it too wordy and confusing for the reader. If a reader has to reread a hook to understand it, you’ve already lost them.

It’s important to get readers interested in the characters right away. That means focusing on the basics, the most intriguing aspects. Give his or her name, a few important traits that make the characters unique or interesting, explain what the situation is, and what dilemma or conflict the characters are going to face.

Staying focused on engaging and capturing the reader’s interest with a hook will help you pair down unnecessary details and highlight the strengths and uniqueness of your book.

Book Blurbs: Formulas and Pitches

I’m generally a big fan of carving your own path and ditching conventions that don’t work for you, but when it comes to blurbs, that may make you lose your mind. Blurbs are so challenging for most writers there’s no point reinventing the wheel and doubling the work. Start with what is time tested and reliable, then adjust and adapt to make it suit your work.

A Formula That Works

Below is a general formula that will get you started with writing a well-structured blurb. Once you have the basic elements, change it up in whatever way best portrays your novel and compels a reader’s interest.

The first 1-2 sentences should state the purpose or central theme of the story or character journey. These few words should also briefly introduce the characters and initial situation. It is critical that the reader finds the characters interesting and likable, or they will not want to spend hours with them reading the book. Lastly, the first few lines should introduce the main problem or source of conflict.

The first paragraph should indicate the twist without giving too much away. Don’t spoil the ending in the blurb or give away important details that will take away from the story’s suspense when reading. Limit yourself to establishing the stakes of failure or of the relationship not working out.

The last paragraph should wrap up the story introduction and entice readers to find out more. The desire to know more relies heavily on a connection with the characters. If the reader doesn’t care about the character, he or she will not care about what happens to the character, either. End the blurb with a question or with a sentence that sets the overall mood of the story. Again, do NOT give away the ending!

A blurb is not a synopsis. It’s a tease meant to make the reader need to buy the book in order to know how the characters’ story will end.

Crafting a Sales Pitch

Convincing the reader they need to know the ending starts with developing a connect between the story and/or characters and the reader, but it’s also important to realize the blurb is a sales pitch and needs to be written like one.

The first sentence must grab the reader’s attention. Readers have very short attention spans and tend to skim when browsing online. You have minimal time to hook them and make them ask what will happen next?

Think of this first sentence (two at the most) as an elevator pitch. It should capture the most interesting part of the story. That may be the conflict, mystery, romance, etc. When writing this sentence, consider what element of the story will have the biggest draw for readers and focus on that aspect.

Whatever will most make readers want to check out your book, mention it in the first line. This first sentence often sits by itself on retailer sites before the bulk of the blurb, giving it a better chance to catch the reader’s attention.

The preview on most ebook retailer sites barely gives you more than a sentence or two before readers have to click “read more,” so make that first sentence count!

Even though blurbs are sales pitches, don’t make promises the book can’t keep. Punching up certain elements to make a story seem more appealing will backfire when disappointed readers leave negative reviews.

Book Blurbs: What and Why?

Condensing a full story into a few paragraphs takes concise wording, understanding the purpose of the story, and developing a great hook. This blog series will dive into defining and book summary/blurb and the techniques of effective book blurb writing.

What is a blurb?

A book summary, or blurb, is a short description of a book used for promotional purposes, including the book description listed on retailer websites and the book’s back cover. The term blurb is often used in place of book summary, and I’ll use it throughout this series because it’s a common term and easier to type.

Blurbs give the reader a brief idea of the book’s content. They are NOT a full synopsis of the book and should not contain any spoilers of major plot points, including the resolution. Blurbs are NOT a summary of the first chapter, which is an all too common trap authors fall into when writing blurbs. Focus on the bigger picture.

A blurb highlights the genre/subgenre, purpose, situation, conflict, and characters of the story. It should give the reader a clear idea of what kind of book they are looking at and set expectations for what the book will deliver.

A blurbs style and formatting varies slightly depending on genre, and can change over time depending on industry trends. It’s important to occasionally review and adjust blurbs to fit current reader interests and expectations.

Blurb Writing Challenges

It’s always a challenge to boil down an entire story into a few hundred words. You’ve put endless hours into writing and editing a story, only to be asked to summarize it in a few sentences. The task often seems impossible, but there are ways to survive such torture.

Most writers hate this part of publishing. After developing so many details and intricacies to craft a well-written story, it’s a incredibly difficult to take all of those nuances and wonderful subplots back out of the story and convince readers to buy a book on only the highlights.

Boiling a full story down to a few paragraphs requires concise word choice, pinpointing the purpose of the story, and developing a great hook.

How to Write a Blurb

Traditionally, blurbs are written in third person present tense. This may feel odd at first, since few books are written this way, but it is one of those longstanding industry standards that remains despite so many other changes in publishing.

One of the few exceptions to this is contemporary, modern romance. For reasons that I’m not sure anyone really knows fully, contemporary romance blurbs are commonly (though not always) written in first person present tense. The most likely reason for this shift has to do with the recent popularity of writing in first person in popular fiction and the fact that many contemporary romance writers are independently published and have control over how their books are listed and portrayed on retailer sites.

Do you have to write your blurb in a particular tense or style? Not really. Consider what style matches the novel’s style and what format, tense, or styles will prepare readers for that point of view. It’s a good idea to study the top 100 blurbs in a genre or subgenre to decide which is best for a particular novel.

The Purpose of a Blurb

When considering how to craft your blurb, think about the book’s purpose. Readers want to know the main point or purpose of the book when reading a blurb. They want to know if a particular book is what they’re looking for and if it will fulfill their expectations.

When writing the blurb, focus on the main point or purpose of the story, first and foremost, the consider what need the book will fulfill for the reader. Readers often search for new books with search terms that describe what they are in the mood to read right in that moment. A blurb should tell a prospective reader if a book truly fits that need, such as escapism, sweet romance, excitement, suspense, etc.

Make the purpose of the book clear early in the blurb. This should be contained in the first one to two sentences. It should also be accurate and not misleading. Readers get very upset when they spend money on a book only to realize it was inaccurately portrayed.

An example of a clear and accurate blurb opener, consider White Rose, Black Forest by Eoin Dempsey: “In the shadows of World War II, trust becomes the greatest risk of all for two strangers.” The riskiness of trust during war times is the clear purpose of this story and is pointed out in the first line of this blurb.

Although condensing a story down to a few paragraphs is never easy, understanding what a blurb is and why you are writing one will help you craft a purpose-driven blurb that will entice readers.