It seems like everyone is happy to say goodbye to 2016. It was a weird year, to be sure. I know for myself, going back to college made things a little crazy, as did a few too many writing deadlines.
A hectic year has pushed me to reevaluate a few things, get organized, and set more realistic goals and deadlines.
So…you’ll see a few changes this year, and yes I’ll explain why.
This first big change is that I’ll no longer be offering free ebooks on retailer sites like Amazon and iBooks. I’m already in the process of changing free, first-in-the-series books back to their normal prices. Amazon will be the slowest to change, so if you want free books, go get them now.
Why no more freebies? Basically, because it no longer works as a marketing tactic. There are too many free books to have good discoverability any more. It will be more effective for me to offer short term deals on books than to keep them perma-free, so that’s what I’ll be experimenting with this year.
If you want free books once all the price changes go into effect, the only way to do that will be through my newsletter. The plan is that each monthly newsletter I send out will have a coupon code for a free book. If you’re not already signed up, sign up now. All you need is an email address.
Sign up here: http://eepurl.com/C35Q5
The next big change is that I will be pulling my books from the Kindle Unlimited program. I’m doing this for 2 reasons.
- I’ve struggled to ever find success with KU in the various times I’ve tried it out. I just can’t figure out how to really market for KU well, and I have a strong enough reader base on other platforms that it makes more sense to distribute my books wide.
- From the beginning, I’ve had my doubts about the fairness of the KU program in how it rewards and pays authors. Recent changes have only increased my dislike of the ethics of the program. While it’s a great deal for readers, it devalues books, and authors often get paid less than half the listed price for a book that is read 100%. I’m just not doing it anymore.
So, most of my books will be out of KU by early spring. The Oblivious Girl’s Handbook will stay in a bit longer because of contractual obligations with a box set it’s part of, but after that I’m out of KU for good.
The last major change is that I’m scaling back. What does that mean? I can’t say exactly, except that means I’m going to stop overloading myself by saying yes to too many things and setting unrealistic goals. I need to be able to focus on school this year so I can finish my degree in December and start looking for a new day job, while still having time for family and occasionally cleaning my house.
For sure, I’m done with box sets for the time being. The two I’m currently in and the one I’ve committed to for 2017 will be it. They’re a great way to cross-market, but they take a ton of time and effort. As do comic cons, teaching, author events, school visits, etc. As much as I love doing all that stuff, I just don’t have the time right now.
As far as my writing plans, I really can’t say. I tend to write when I’m stressed out, so I may keep on as usual, lol. What I won’t do is push myself into corners where I’m struggling to meet pre-order dates or publishing deadlines. I’ll be writing on my terms and my deadlines. That may mean fewer books or no pre-orders or longer spans between books. I don’t know. I just ask that readers are patient as I finish my last year of undergrad classes. Encouragement is always appreciated, but if you’re waiting longer than usual for a new book just remember that even authors have day jobs, families, laundry, dishes, homework, and those other day-to-day things going on.
I hope everyone’s 2017 is starting off well, and I hope you all have a great year of reading ahead of you 🙂
How does price affect your decision making?
Another reason I choose to offer free books is because many of my books are Young Adult titles. Teens don’t have a lot of purchasing power in many cases, especially in non-US markets. They can download free books at the click of a button, or read on Wattpad with no restrictions. Many teens need permission and a credit card number to purchase ebooks. That means convincing their parents the purchase is worth the money. That gets easier when they can say they’ve already read the first book and loved it.
USA Today Bestselling Author DelSheree Gladden 