What does it mean to have a publisher? Are you better off with one or without one?
What is a publisher?
This is a more difficult question to answer than you might think!
Later on, we’ll discuss the different types of publishers, but for now, let’s start with the basics:
A publisher is a person/company that issues books/journals/etc. for sale.
Prep your manuscript for publishing.
Other aspects depend on the particular publisher.
A reputable publisher should NEVER ask the author for money.
What costs are publishers fronting?
Cover design: $100-600.
Editing, formatting, design all take time away from writing
The author is free to pursue other interests like writing or marketing
Setting up a book for publishing also takes time
Expanded Distribution/Marketing Options
Publishers can get into places that authors often can’t
EX: book signings at chain stores, special programs, “in stock,” events, etc.
High volume production = better deals from printers or events
More creditability (Sometimes)
Answers to questions
Smaller publishers = greater amount of marketing
Your success = their success
Larger publishers = bigger budgets and marketing departments
Some of the costs of marketing will be taken on by the publisher